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    📘 Case Study

    Transforming Personal Care Through Video - Helen Wheelen's Story

    Created a personalised care video accessible via QR code, enabling new carers to understand Helen's preferences immediately and eliminating repetitive questioning.

    Client Information

    Client

    Helen Wheelen

    Situation

    Person with regular carers

    Solution

    My Care Video with QR Code Access

    🎯 Context & Challenge

    Helen receives care from multiple caregivers but found the experience deeply frustrating due to its lack of continuity. Every new carer would ask her the same questions, disrupting the flow and making her feel uncomfortable.

    Helen dreamed of a simple, consistent way to help new carers understand her preferences immediately - without the repetitive interrogation.

    âš¡ Solution

    Introducing My Care Video: a warm, personal video featuring Helen explaining how she likes to be cared for - her routines, preferences, and what matters most to her. This is an additional resource to her standard care plan, not a replacement - and it aims to ensure new carers feel connected and informed from the very first interaction.

    Personal voice on video: Helen speaks directly to carers, sharing her likes, routines, and personal preferences.
    On-demand convenience: Caregivers simply scan a QR code, watch the short video, and immediately understand how to care for Helen authentically.

    📈 Results & Impact

    Friction-free onboarding: Every new carer now begins with insight into Helen's needs - no need for repetitive questioning.
    Enhanced comfort: Helen feels seen, understood, and respected from the moment care begins.
    Positive emotional impact: "It has changed everything," she says - highlighting how surprisingly simple tools can profoundly affect the quality of care.

    💡 Why It Works

    Human connection, consistently: A video delivers Helen's voice and personality directly to carers, building empathy and understanding before any interaction.
    Ease of use: QR codes bridge Helen's world and her carers' workflows seamlessly.
    Complementary, not replacement: The video works alongside - rather than instead of - her formal care plan, enhancing rather than complicating the process.

    Summary Snapshot

    ClientHelen Wheelen, care recipient
    ChallengeRepetitive, disconnected care interactions from rotating carers
    SolutionPersonalised "My Care Video" accessed via QR: explaining preferences clearly
    OutcomeConsistent, comfortable care; new carers are informed and respectful; Helen feels heard and understood
    "It has changed everything - now each new carer just scans the QR code and they know what I like."

    - Helen Wheelen